63336 releases its second 'Alternative Report' on the Leaders' Debates
Cameron told the most jokes (5), Brown shook his head the most (67 times) and Clegg deviated the most (20 times)
22 April 2010
63336, the UK's most accurate text question and answer service, is crunching the real statistics for the UK's live TV Leaders' Debates. Want to know who smiled the most? Who shook their head the most, and who hesitated the most? 63336 has all the answers for you.
Analysis is being provided by researchers from 63336 who are scrutinising each of the three debates, which are on domestic affairs, foreign policy, and the economy.
Download the full reports (pdf format):
The categories for analysis are based on questions previously texted to 63336 by the British public, for example 'How often does a politician not claim expenses?' The 63336 researcher statistics and analysis are then compiled overnight and published each week as the 63336 Alternative Report on the Leaders' Debates. The second 63336 Alternative Report provides everything that the British public really want to know about the Sky News Leaders' Debate, which focused on foreign policy:
Q. Who deviated the most?
A. Nick "Equipment" Clegg deviated the most - he veered off 20 times. He wandered into sin and criminal gangs, as well as mounting his Trident hobby-horse.
Q. Who was the first leader to laugh?
A. Brown was the first leader to laugh, even before his opening statement. He continued to maintain his lead throughout: Brown (4 laughs); Clegg (3); Cameron (1).
Q. Who shook their head the most in the second debate?
A. Brown was the biggest head shaker. He regularly shook his head positively when answering questions and to show disagreement with the other leaders. He shook his head 67 times in total
"63336 has 800 experienced, very smart researchers across the UK who are used to answering tens of thousands of questions each day within minutes. We picked some of the most interesting questions recently texted to 63336, and have assigned teams of researchers to scrutinise each of the Leaders' Debates and produce detailed analysis and statistics," said Paul Cockerton, Communications Director, 63336. "People really want to know who smiled the most, who told the best jokes, who shook their head the most. Our alternative statistics give a clear insight into each of the main parties and whether you're voting for just one person, a team or a nearly man."
Q. Who on average was the quickest respondent?
A. Gordon Brown was quickest, on average, answering in 0.12 secs. David Cameron wasn't far behind Brown, on 0.27 secs. Cameron was quick on the draw, but Brown was a machine gun.
Q. What were the most frequent buzzwords in the Sky News Leaders' Debate?
A. The most frequent buzzwords were Europe (31), Afghanistan (25), change (23) & economy (21). Cameron spoke of change 13 times, Clegg 9 & Brown just once.
Q. Which leader made the most unusual expression during the debate?
A. David Cameron seemed to get a tear in his eye at 59 minutes answering a question on pensions. He got worked up over Labour leaflets. His tear returned on cue at 64 and 74 mins.
To get regular updates from 63336 download the 63336 mobile app from your mobile browser. The 63336 mobile app is free, comes with a free question, and allows customers to browse the top questions and answers, 63336 buzz, and view their question and answer history. Alternatively, customers can follow 63336 on twitter.
Editors notes
63336, formerly known as AQA 63336, was the world's first premium text based question and answer service when it launched in April 2004. It has now answered over 22 million questions from 2.2 million customers. Based in London, UK, 63336 uses 800 home-based researchers to answer the questions. 63336 recently launched the 63336 app, which provides customers with free questions.
Press contacts
Please contact us if you want to know more.